Company
Description
Neway Interactive Advertising (NIA) LLC will operate in Los
Angeles, California as a creator of high-end multimedia advertisements. As
advertising production specialists, we focus on implementing the latest process
and best ad practices exclusively to small and large-scale clients that are
seeking ingenious, eye-catching, clever, and memorable advertisements for their
brands.
The Company’s
Mission
Neway Interactive Advertising LLC is committed to delivering
high-end multimedia advertisement on excellent industry knowledge. We are
dedicated to exhibiting a real understanding of the problems that affect our
clients and finding the solution. We are devoted to assisting clients in
achieving their marketing goals and objectives.
Services
Complete and custom creation of advertisements will be provided
this includes all the audio-visual and printed media. These services will be provided
to businesses seeking a variety of advertisement types, which includes but is
not limited to radio ads, television ads, billboard ads, building ads,
brochures, and direct mail-in ads. We will provide these services by setting up
a series of consultation meetings with the client to establish the goals and
requirements of the client’s advertisement(s), to engage and concur with the
client during the creation and production process, and to deploy the
advertisement to the businesses’ target market. Individual quotes will be
rendered per project.
The company currently has a solid clientele base but wishes to
expand to more non-profit and governmental agencies. Neway Interactive
Advertising seeks to meet the growing needs for ad creation in the Greater
California region. Currently, Neway has clients in over six states and this
number is growing due the quality service provided to each and every client.
Development to Date
The advertising production specialist team has developed an award
winning and effective six-step process to produce high-end multimedia
advertisements. This six-step process is ready to be deployed and used for each
client. Full time staff located in Los Angeles will be available to handle
customer inquiries, accounting and invoicing, and updating the social media
networks in person or by phone.
Legal Status and
Ownership
Neway Interactive Advertisements was registered in January 2012
as a Limited Liability Company in the state of California. NIA is owned and
managed by Adrienne Grimes and Lauren Grimes in Los Angeles, California.
NIA has trademarked the company name “Neway Interactive
Advertising” and the company slogan, “We will show you the way to success.” Currently,
NIA is working with legal representation at have the six-step creation and
production process registered as a trade secret.
Operations
Neway Interactive Advertisements will operate from Los Angeles
California. It will operate as a full-service creator of high-end multimedia
advertising company that provides complete and custom advertisement services to
small and large-scale companies that require a wide range of production
mediums. Individual
quotes will be rendered per project.
The facilities will include a full service team of advertising production
specialists that will create, build, and execute custom advertisements as they
are requested. The team will have the option to travel to clients where the
need permits. Project fees will be based on project time length and the
specific requirements of each project. An agreement can be established to
include multiple advertisement contracts over a specific period of time.
A team of skilled
customer service representatives will handle any accounting, invoicing, and
customer questions during normal business hours. The unique quality of service
provided by the team from NIA will offer clients a wide range of advertising
project mediums.
Technology
The facilities will include a full creative “think tank room”
equip with an array of hardware and software.
Hardware: 3 MacBook desktop computers, 3 MacBook Pro laptops, a
color printer, scanner, fax machine, Cisco IP Phones, a External Backup Server
Software: Microsoft Office, Photoshop, Visual Basics, iMovie,
Garageband
MANAGEMENT
The management that makes NIA a success because it is comprised
of 3 people make up its successful management team.
Key Employees
Adrienne Grimes, OWNER. Adrienne Grimes has over 8 years of
managerial, entrepreneurial, and advertising creating experience. Through
meaningful networking and working in the advertising industry, Adrienne has
developed professional associates within the production industry all over the
nation. Adrienne is responsible for all the day-today management and financial
decisions. Additionally, she is responsible for implementing the company’s long
and short-term objectives. She has developed projects for multiple Fortune 500
companies on a continuous basis. She is alumnus at Massachusetts Institute of
Technology with Bachelors of Science in Advertising and George Mason
University.
Lauren Grimes, Head Designer. Lauren has over 5 years experience
in creating advertisements with LivingSocial. Lauren is responsible for leading
the design team during creation phases of the projects Lauren is a graduate
from George Mason University majoring in public relations and management. He
has had the opportunity to produce advertising and marketing media for President
Barak Obama for his first term.
Antoinette Harris, Head Producer. Antoinette has over five years
experience in designing creative media for Truth. She will be responsible for
deploying the advertisement ideas on a wide variety of platforms and mediums. She
is a graduate from the Art Institute of Philadelphia majoring in public
relations and computer and graphic design. She has been featured in the New
York Times for her memorable ads.
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Key Advisors
Jamal Santiago, Head Public Relations Manager for The Truth. For
over ten years, Jamal Santiago has owned and operated the media produced for
The Truth operating out of Flordia. The Truth is a national tobacco prevention
campaign that seeks to stop minor smoking. With over 20 years experience in
public relations and advertising, his expertise and respected insight into the
industry will be able to give creditable and valuable advice to NIA.
Andrew Cummings, Media Analysis Specialist for PALO. For over
fifteen years, Andew Cummings has owned PALO Media and Productions Company
operating out of San Diego, California. Andrew is a well-known strategist in
the media industry in California. Aside from being a key investor for the
“think tank” room, Cummings has been an effective partner in determining
long-term and short-term growth for NIA.
